AI that pays for itself inside the store and systems you already run.

No AI strategy decks. Three kinds of work, each with a fixed first step, a price range and a result you measure in your own numbers. We have built on Magento, Shopify and WooCommerce since 2012 and connect them to Directo, Merit, Erply and the Estonian delivery and payment providers, which is where most of the AI value in a small or mid-size business sits.

Get found by AI search

Google's AI answers, ChatGPT and shopping agents already answer "where to buy this in Estonia". Either your products are in the answer or a competitor's are.

  • What we do

    Check how your top products appear in AI answers, then fix product data, structured data, feeds and page content so engines can read and cite you.

  • The result

    Share of your products cited in AI answers, measured monthly, and traffic from AI referrers in GA4.

AI inside your store and back office

The work your staff repeat every day: answering "where is my order", writing product texts in four languages, matching supplier files to your catalogue, typing orders into accounting. The most ordered of the three.

  • What we build

    AI product search (Klevu or similar). Product content and translation in Estonian, English, Finnish and Latvian with your rules. An order-status assistant on top of store and courier data. Supplier files and invoices read into Directo, Merit or Erply.

  • The result

    Hours per week removed, support tickets answered without a person, search conversion rate. We agree the number before the pilot starts and report it either way.

Software built faster with AI

We use AI tooling in development and testing. The honest consequence is that a custom integration or internal tool costs less than it did two years ago.

  • What we do

    Custom software, integrations and internal tools, delivered in two-week stages, with the same senior people reviewing every line.

  • First step

    Fixed-price discovery, one week. You get a scope, a price for the first stage and a plan you can also give to another supplier.

What we build most often.

Each one runs inside the systems you already have and works within rules you set.

  • AI agents

    An agent that does a multi-step job on its own: reads a request, checks your CRM, ERP or store, prepares the answer or the document and hands the exceptions to a person. It works within the rules and data you define, not on general knowledge.

  • Customer support assistant

    Answers customers in Estonian and other languages from your own site, FAQ, product catalogue and manuals, and from live order data. When it does not know, it says so, takes the contact details or books a time.

  • Business process automation

    Invoices, enquiries and reports that someone now copies from one system to another are read, sorted and filed automatically, connected to your store, Merit, Directo, HubSpot or ERP through their APIs.

  • Product data on autopilot

    Supplier XML, CSV or API feeds imported and cleaned, attributes and categories aligned, descriptions written in your brand's voice and translated, images cropped and given alt texts. Built in n8n, Make or code, for WooCommerce, Shopify or Magento.

Straight answers.

Do we need an AI strategy first?

No. Pick one repeated process, pilot it in a few weeks, measure. Strategy comes from what the first pilot shows.

Will our data leave Estonia or the EU?

Only with EU-hosted models or providers under a data processing agreement, and never customer personal data without your written approval. We say which provider before the pilot starts.

What if the pilot shows no effect?

Then you have paid for a short pilot and learned that, instead of a year-long project. We agree the success number before we start and report it either way.

Can AI build our website? Do we still need an agency?

AI tools can draft a design or a code base in minutes. A site that sells still needs thought-through UX, business logic, secure integrations with payments, ERP and CRM, conversion work and someone looking after it. We use AI to build faster; people decide and check.

Is a site built with AI cheaper and faster?

Partly. AI tools such as GitHub Copilot, Cursor and Claude take time out of routine code and first drafts, so simple sites are ready sooner. On complex work the saving goes into better UX, testing and security for the same budget, rather than a lower price.

How do we add an AI support assistant to our website?

We build it on your own content: site, FAQ, product catalogue, manuals and, where useful, order data (the method is called RAG). It answers in Estonian and other languages, says when it does not know, and can collect contact details or book a time. Old rule-based chatbots only answer the questions someone foresaw.

Is AI-written code and content safe to use?

Only after a person has checked it. Code copied straight from a public AI model can carry security holes, wrong facts or someone else's copyright. Every piece of AI-generated code goes through our code review, and AI integrations use private API access, so your data and your customers' data is not used to train public models.

Can AI translate our site and product data?

Yes, once your terminology and tone of voice are set up. For stores and large sites we build translation workflows that turn product data and pages into Estonian, English, Finnish or Latvian in minutes, with a person checking samples. The result reads more naturally than plain machine translation.

Will Google penalise AI-written product descriptions?

Raw AI text pasted in bulk can be treated as spam and lose rankings. We generate descriptions from the product's own data, with your brand rules and quality checks, so each one is unique, accurate and reads like a person wrote it.

We have no technical people. Can we still use this?

Yes. Your team doesn't need to know any code. We build a simple interface for the new workflow, train the people who use it and keep it running afterwards.

What is agentic commerce, and does it matter for an Estonian store?

An AI assistant finds, compares and in some cases buys products on the customer's behalf. For a store in Estonia it matters in one practical way: your product data, prices, stock and checkout must be readable by those assistants, through a clean product feed, structured data and a checkout they can use. That is the first kind of work above. We do not sell agentic commerce strategy; we make your store one the assistants can find and buy from.

What we don't do

Train your own models, build chatbots with no connection to your order data, or sell AI where a plain integration solves the problem.

Talk to Raido about where AI would make money in your business

Thirty minutes, your store open on the screen. You leave with one or two concrete candidates and a price range for each. [email protected], +372 686 3330.

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